The Launch Pad training programme is an Awethu initiative to recruit and train entrepreneurs with drive. Based on performance in the Launch Pad programme, successful candidates will progress to the Awethu Micro Business Incubator, a 24-week programme that gives entrepreneurs the theoretical and experiential business training to run a successful micro-business.
One of the outputs of the Launch Pad training will be developing a business plan for a micro-business that has the potential to grow into a scalable enterprise. Microbusinesses, as defined by Awethu, are businesses with eight or fewer full-time employees.
The South African economy relies on small businesses to help tackle unemployment, especially among the youth, and Awethu’s aim is to ensure that new ventures become a success through a structured support system.
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