In short

Over the last six years we’ve grown from a R60K startup to a company with hundreds of millions of Rands to invest in our vision. We've incubated hundreds of entrepreneurs and positively impacted the lives of thousands of people. We've been recognised internationally by the Echoing Green Foundation and the Clinton Global Initiative, and locally by institutions such as Discovery, and the South African Government, and individuals such as Archbishop Tutu and Nku Nyembezi-Heita.

Grey Flame


We’re using entrepreneurship to build the world we all want to live in…a fair world, in which every entrepreneur has the opportunity to realise their potential.


We're the most innovative SMME investment company in Africa...whether you're an informal trader or a Black Industrialist, we have a programme designed for you.


We flexibly combine ideas, people, and capital, to build the fast-growing SMMEs Africa needs.


Yusuf Randera Rees

Yusuf Randera Rees

South African, Chief Executive Officer and Co-Founder, Harvard (Honours), Oxford MSc Financial Economics, Oxford MSc African Studies, Rhodes Scholar, Credit Suisse New York and Zurich, Echoing Green Fellow.

Rob Le Blanc

Rob LeBlanc

Canadian, Chief Investment Officer & Partner, McGill (Distinction), Oliver Wyman, CA Bancorp, Harvard Business School MBA (High Distinction, Baker Scholar).

Our Investors

Jobs Fund

Latest news

A job is not a number – it’s this!

February 22, 2017 Incubator
A job is not a number – it’s this!
Thank you to our partners ...
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#AwethuPeople - Thulani Ntshuntshe

November 14, 2016 Incubator
#AwethuPeople - Thulani Ntshuntshe
Thulani shares the highs and lows of entrepreneurship and the lessons he’s learned ...
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